{"id":9795,"date":"2017-02-03T10:00:36","date_gmt":"2017-02-03T09:00:36","guid":{"rendered":"https:\/\/academy.visiplus.com\/blog\/?p=9795"},"modified":"2017-02-03T10:20:54","modified_gmt":"2017-02-03T09:20:54","slug":"les-interviews-metiers-melanie-bottier-jalans-directrice-marketing-adjointe-playbac-presse","status":"publish","type":"post","link":"https:\/\/academy.visiplus.com\/blog\/interviews\/les-interviews-metiers-melanie-bottier-jalans-directrice-marketing-adjointe-playbac-presse-2017-02-03","title":{"rendered":"Les Interviews M\u00e9tiers : M\u00e9lanie Bottier Jalans, Directrice marketing adjointe pour Playbac Presse"},"content":{"rendered":"<p>Un professionnel, son m\u00e9tier, ses missions principales, ses motivations: l\u2019interview m\u00e9tier du jour fait le point, avec M\u00e9lanie Bottier Jalans au micro de VISIPLUS academy, sur la profession de directeur marketing adjoint.<\/p>\n<p>Apr\u00e8s <a title=\"Les Interviews M\u00e9tiers : Aldina Duarte Ramos, Directrice marketing bien-\u00eatre et marques de luxe pour AccorHotels\" href=\"https:\/\/academy.visiplus.com\/blog\/interviews-exclu-visiplus\/aldina-duarte-ramos-directeur-bien-etre-et-marques-de-luxe-pour-accor-hotels-linterview-exclu-2017-01-13\" target=\"_blank\">Aldina Duarte Ramos, Directrice marketing bien-\u00eatre et marques de luxe pour AccorHotels<\/a> c\u2019est aujourd\u2019hui \u00e0 M\u00e9lanie Bottier Jalans, directrice marketing adjointe chez <a href=\"https:\/\/www.playbacpresse.fr\/\" target=\"_blank\">Playbac Presse<\/a> de nous faire d\u00e9couvrir son m\u00e9tier.<\/p>\n<p>Au micro de VISIPLUS academy, cette professionnelle du marketing a bien voulu faire le<b> <\/b>point sur<b> <\/b>ce que repr\u00e9sente le m\u00e9tier de directeur marketing adjoint, ses fonctions et ses \u00e9volutions. Et c\u2019est bien parce que la pratique de son activit\u00e9 entre le d\u00e9but de sa carri\u00e8re et aujourd\u2019hui a n\u00e9cessit\u00e9 une certaine mont\u00e9e en comp\u00e9tences professionnelles, que nous avons demand\u00e9 \u00e0 M\u00e9lanie Bottier Jalans, ancienne participante aux formations VISIPLUS academy, ce qui a aiguill\u00e9 ses choix et les atouts des formations suivies.<\/p>\n<p>Pour en savoir plus sur le m\u00e9tier de directeur marketing adjoint et ce que peuvent-vous apporter les <a href=\"https:\/\/academy.visiplus.com\/\" target=\"_blank\">formations web-marketing<\/a>, n\u2019attendez plus pour cliquer sur \u00ab play\u00a0\u00bb\u00a0!<\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding: 56.25% 0 0 0; position: relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height: 100%; left: 0; position: absolute; top: 0; width: 100%;\"><iframe loading=\"lazy\" title=\"Wistia video player\" name=\"wistia_embed\" src=\"\/\/fast.wistia.net\/embed\/iframe\/7t90qht79q?seo=false&amp;videoFoam=true\" height=\"100%\" width=\"100%\" allowfullscreen=\"\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un professionnel, son m\u00e9tier, ses missions principales, ses motivations: l\u2019interview m\u00e9tier du jour fait le point, avec M\u00e9lanie Bottier Jalans au micro de VISIPLUS academy, sur la profession de directeur marketing adjoint. Apr\u00e8s Aldina Duarte&#8230;<\/p>\n","protected":false},"author":5,"featured_media":9799,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[566],"tags":[122,484,625],"class_list":["post-9795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-directeur-marketing","tag-interview","tag-interviews-metiers"],"_links":{"self":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/9795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/comments?post=9795"}],"version-history":[{"count":9,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/9795\/revisions"}],"predecessor-version":[{"id":9819,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/9795\/revisions\/9819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media\/9799"}],"wp:attachment":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media?parent=9795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/categories?post=9795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/tags?post=9795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}