{"id":5894,"date":"2016-04-12T08:34:18","date_gmt":"2016-04-12T07:34:18","guid":{"rendered":"https:\/\/academy.visiplus.com\/blog\/?p=5894"},"modified":"2016-10-03T09:12:47","modified_gmt":"2016-10-03T08:12:47","slug":"big-data-et-inbound-marketing-visiplus-academy-lance-deux-nouvelles-formations","status":"publish","type":"post","link":"https:\/\/academy.visiplus.com\/blog\/actus-blog\/big-data-et-inbound-marketing-visiplus-academy-lance-deux-nouvelles-formations-2016-04-12","title":{"rendered":"Big data &#038; Data-Driven Marketing et Inbound Marketing : VISIPLUS academy lance deux nouvelles formations"},"content":{"rendered":"<p>VISIPLUS academy lance deux nouvelles formations. Choisissez celle qui vous correspond\u00a0!<\/p>\n<p>Les nouvelles formations Big Data et Inbound Marketing viennent enrichir le catalogue de VISIPLUS academy. L\u2019occasion de faire un petit point sur ces th\u00e9matiques et leurs enjeux.<\/p>\n<p><strong><a href=\"https:\/\/academy.visiplus.com\/formation-inbound-marketing.php\" target=\"_blank\">Formation Inbound Marketing<\/a>\u00a0:<\/strong> Comment faire venir naturellement les clients vers votre site web plut\u00f4t que d\u2019aller les solliciter de mani\u00e8re intrusive ? Comment transformer vos visiteurs en prospects, leads et clients gr\u00e2ce \u00e0 une strat\u00e9gie de contenu pertinente et ambitieuse ? Cette formation d\u2019une journ\u00e9e vous permet de faire le point sur les nouvelles techniques de l\u2019Inbound Marketing\u00a0et d\u2019\u2019appr\u00e9hender un marketing adapt\u00e9 \u00e0 l\u2019\u00e8re digitale et aux attentes de clients hyperconnect\u00e9s et fatigu\u00e9s de la publicit\u00e9 traditionnelle.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-inbound-markerting.pdf-Mozilla-Firefox.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5896\" style=\"border: 1px solid black;\" alt=\"visiplus-formation-inbound-markerting.pdf - Mozilla Firefox\" src=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-inbound-markerting.pdf-Mozilla-Firefox.jpg\" width=\"941\" height=\"618\" srcset=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-inbound-markerting.pdf-Mozilla-Firefox.jpg 941w, https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-inbound-markerting.pdf-Mozilla-Firefox-300x197.jpg 300w, https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-inbound-markerting.pdf-Mozilla-Firefox-610x400.jpg 610w\" sizes=\"auto, (max-width: 941px) 100vw, 941px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/academy.visiplus.com\/formation-big-data.php\" target=\"_blank\"><strong>Formation Big Data\u00a0:<\/strong><\/a> Aujourd\u2019hui, le Big data n&rsquo;est plus une option pour le webmarketing et la communication digitale : il est au c\u0153ur de la connaissance clients, il permet un meilleur ciblage des offres, conformes aux profils des clients et un marketing plus efficace et r\u00e9actif. Dans ce contexte, VISIPLUS academy propose de faire le point lors d\u2019une journ\u00e9e de formation sur ce qu\u2019est le Big Data, ses enjeux et ses champs d\u2019application marketing. Saisissez toutes les opportunit\u00e9s que vous offre le Big data !<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-big-data.pdf-Mozilla-Firefox.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5897\" style=\"border: 1px solid black;\" alt=\"visiplus-formation-big-data.pdf - Mozilla Firefox\" src=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-big-data.pdf-Mozilla-Firefox.jpg\" width=\"921\" height=\"695\" srcset=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-big-data.pdf-Mozilla-Firefox.jpg 921w, https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-big-data.pdf-Mozilla-Firefox-300x226.jpg 300w, https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-big-data.pdf-Mozilla-Firefox-610x460.jpg 610w, https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/04\/visiplus-formation-big-data.pdf-Mozilla-Firefox-330x249.jpg 330w\" sizes=\"auto, (max-width: 921px) 100vw, 921px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>VISIPLUS academy lance deux nouvelles formations. Choisissez celle qui vous correspond\u00a0! Les nouvelles formations Big Data et Inbound Marketing viennent enrichir le catalogue de VISIPLUS academy. L\u2019occasion de faire un petit point sur ces th\u00e9matiques&#8230;<\/p>\n","protected":false},"author":2,"featured_media":5902,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[163],"tags":[453,251,169,335],"class_list":["post-5894","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actus-blog","tag-big-data","tag-formation-professionnelle","tag-inbound-marketing","tag-visiplus-academy"],"_links":{"self":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/5894","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/comments?post=5894"}],"version-history":[{"count":6,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/5894\/revisions"}],"predecessor-version":[{"id":5905,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/5894\/revisions\/5905"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media\/5902"}],"wp:attachment":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media?parent=5894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/categories?post=5894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/tags?post=5894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}