{"id":5389,"date":"2016-02-24T14:42:19","date_gmt":"2016-02-24T13:42:19","guid":{"rendered":"https:\/\/academy.visiplus.com\/blog\/?p=5389"},"modified":"2016-08-31T11:29:52","modified_gmt":"2016-08-31T10:29:52","slug":"livre-blanc-reseaux-sociaux-13-strategies-gagnantes-pour-tirer-parti-des-reseaux-sociaux","status":"publish","type":"post","link":"https:\/\/academy.visiplus.com\/blog\/social-media-1\/livre-blanc-reseaux-sociaux-13-strategies-gagnantes-pour-tirer-parti-des-reseaux-sociaux-2016-02-24","title":{"rendered":"[Livre blanc] R\u00e9seaux Sociaux : 13 strat\u00e9gies gagnantes pour tirer parti des r\u00e9seaux sociaux !"},"content":{"rendered":"<p>Les r\u00e9seaux sociaux\u00a0sont devenus un outil marketing indispensable ! Tour d\u2019horizon des diff\u00e9rents r\u00e9seaux sociaux, de leur usage et de leur impact marketing dans le livre blanc VISIPLUS d\u00e9di\u00e9 aux R\u00e9seaux Sociaux.<\/p>\n<p>Facebook, Twitter, Google+, YouTube, Pinterest, Instagram\u2026 V\u00e9ritable outil marketing, les r\u00e9seaux sociaux cr\u00e9ent l\u2019interaction autour de communaut\u00e9s de marque et par la m\u00eame occasion, sont devenus une source de trafic additionnel. Ma\u00eetriser votre image de marque sur les r\u00e9seaux sociaux n\u2019est donc plus une option mais une n\u00e9cessit\u00e9 !<\/p>\n<p>La question est de savoir comment utiliser les r\u00e9seaux sociaux pour promouvoir votre marque. Quel r\u00e9seau social choisir pour faire conna\u00eetre vos produits et services\u00a0? Quel est le r\u00e9seau social le plus adapt\u00e9 \u00e0 votre entreprise ou marque\u00a0? Pour d\u00e9velopper des r\u00e9flexes de m\u00e9morisation et de fid\u00e9lisation, susciter des ventes ou des pistes de vente\u00a0?<\/p>\n<p>Pour vous aider \u00e0 faire le bon choix de strat\u00e9gie de pr\u00e9sence sur les r\u00e9seaux sociaux<strong>, <\/strong>d\u00e9couvrez sans plus attendre les conseils d&rsquo;experts rassembl\u00e9s dans le livre blanc propos\u00e9 par Visiplus. Un livre blanc con\u00e7u comme une visite guid\u00e9e de 13 strat\u00e9gies \u00e0 mettre en place pour 2016 !<\/p>\n<p>A <a href=\"https:\/\/academy.visiplus.com\/livre-blanc-reseaux-sociaux.php\" target=\"_blank\">t\u00e9l\u00e9charger gratuitement<\/a>, ces 38 pages de conseils et techniques 100% op\u00e9rationnels vous donnent les cl\u00e9s pour :<\/p>\n<ul>\n<li>Cr\u00e9ez du trafic avec les Facebook Ads<\/li>\n<li>Optimisez votre personal branding<\/li>\n<li>Communiquez aupr\u00e8s des early adopters<\/li>\n<li>Trouvez de nouveaux clients avec les Fan pages<\/li>\n<li>Surveillez et anticipez un buzz n\u00e9gatif&#8230;<\/li>\n<\/ul>\n<p>Les r\u00e9seaux sociaux vous int\u00e9ressent, tout comme le<a href=\"https:\/\/academy.visiplus.com\/cycle-certifiant-community-manager.php\" target=\"_blank\"> community management <\/a>? Tirez profit des <a href=\"https:\/\/academy.visiplus.com\/formation-reseaux-sociaux.php\" target=\"_blank\">m\u00e9dias sociaux \u00e0 travers la formation <\/a>!<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5392\" alt=\"blog-rs\" src=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/02\/blog-rs.jpg\" width=\"718\" height=\"300\" srcset=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/02\/blog-rs.jpg 718w, https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2016\/02\/blog-rs-300x125.jpg 300w\" sizes=\"auto, (max-width: 718px) 100vw, 718px\" \/><\/p>\n<h4><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Les r\u00e9seaux sociaux\u00a0sont devenus un outil marketing indispensable ! Tour d\u2019horizon des diff\u00e9rents r\u00e9seaux sociaux, de leur usage et de leur impact marketing dans le livre blanc VISIPLUS d\u00e9di\u00e9 aux R\u00e9seaux Sociaux. Facebook, Twitter, Google+,&#8230;<\/p>\n","protected":false},"author":2,"featured_media":5391,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[308,312,311,407,309,310,152],"tags":[394,26,391],"class_list":["post-5389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-management-social-media-1","category-e-reputation-personal-branding","category-facebook-social-media-1","category-formation-twitter-certification","category-reseaux-sociaux","category-reseaux-sociaux-avance","category-social-media-1","tag-livre-blanc","tag-reseaux-sociaux-2","tag-strategie-marketing"],"_links":{"self":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/5389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/comments?post=5389"}],"version-history":[{"count":5,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/5389\/revisions"}],"predecessor-version":[{"id":7579,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/5389\/revisions\/7579"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media\/5391"}],"wp:attachment":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media?parent=5389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/categories?post=5389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/tags?post=5389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}