{"id":371,"date":"2013-07-18T15:47:01","date_gmt":"2013-07-18T14:47:01","guid":{"rendered":"http:\/\/blog.visiplus.com\/?p=371"},"modified":"2020-12-08T10:29:23","modified_gmt":"2020-12-08T09:29:23","slug":"infographie-77-des-marques-btoc-ont-trouve-un-nouveau-client-sur-facebook","status":"publish","type":"post","link":"https:\/\/academy.visiplus.com\/blog\/social-media-1\/infographie-77-des-marques-btoc-ont-trouve-un-nouveau-client-sur-facebook-2013-07-18","title":{"rendered":"Infographie : 77% des marques BtoC ont trouv\u00e9 un nouveau client sur Facebook"},"content":{"rendered":"<p><strong style=\"text-align: justify; line-height: 1.5em;\">L\u2019infographie ci-dessous, r\u00e9alis\u00e9e par la soci\u00e9t\u00e9 <a href=\"http:\/\/corp.wishpond.com\/\">Wishpond<\/a>, d\u00e9voile la mani\u00e8re dont les marques utilisent les r\u00e9seaux sociaux pour l\u2019acquisition de nouveaux clients.<\/strong><\/p>\n<p style=\"text-align: justify;\">Saviez-vous que 77% des marques BtoC ont trouv\u00e9 un nouveau client sur Facebook ? Ou encore que 34% d\u2019entre elles ont g\u00e9n\u00e9r\u00e9 des leads sur Twitter ?<br \/>\nSans oublier LinkedIn : 77% des marques BtoB affirment avoir trouv\u00e9 un nouveau client gr\u00e2ce \u00e0 LinkedIn.<\/p>\n<p style=\"text-align: justify;\">Quant aux consommateurs, 77% d\u2019entre eux se disent plus susceptibles d\u2019acheter un produit d\u2019une entreprise dont le dirigeant est pr\u00e9sent sur les r\u00e9seaux sociaux.<\/p>\n<p style=\"text-align: justify;\">Ces chiffres montrent que les r\u00e9seaux sociaux sont un des leviers digitaux utilis\u00e9s par les entreprises pour la prospection\/acquisition de clients qu\u2019il ne faut pas n\u00e9gliger.<\/p>\n<p style=\"text-align: justify;\">Et vous, comment utilisez-vous les r\u00e9seaux sociaux dans votre strat\u00e9gie d\u2019acquisition de clients ?<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2013\/07\/using-social-media-lead-generation.jpg\" \/><\/p>\n<p>Source : <a href=\"http:\/\/blog.wishpond.com\/post\/55283628001\/infographic-how-to-use-social-media-to-generate-leads\">http:\/\/blog.wishpond.com\/post\/55283628001\/infographic-how-to-use-social-media-to-generate-leads<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019infographie ci-dessous, r\u00e9alis\u00e9e par la soci\u00e9t\u00e9 Wishpond, d\u00e9voile la mani\u00e8re dont les marques utilisent les r\u00e9seaux sociaux pour l\u2019acquisition de nouveaux clients. Saviez-vous que 77% des marques BtoC ont trouv\u00e9 un nouveau client sur Facebook&#8230;<\/p>\n","protected":false},"author":2,"featured_media":1918,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[152],"tags":[23,3,36,26,49,37],"class_list":["post-371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-1","tag-facebook","tag-infographie","tag-linkedin","tag-reseaux-sociaux-2","tag-social-media","tag-twitter"],"_links":{"self":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/comments?post=371"}],"version-history":[{"count":3,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/371\/revisions"}],"predecessor-version":[{"id":39582,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/371\/revisions\/39582"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media\/1918"}],"wp:attachment":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media?parent=371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/categories?post=371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/tags?post=371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}