{"id":11723,"date":"2017-06-21T07:48:27","date_gmt":"2017-06-21T06:48:27","guid":{"rendered":"https:\/\/academy.visiplus.com\/blog\/?p=11723"},"modified":"2017-06-21T07:50:43","modified_gmt":"2017-06-21T06:50:43","slug":"e-commerce-google-lance-un-outil-de-creation-de-site-web-gratuit-pour-les-petites-entreprises","status":"publish","type":"post","link":"https:\/\/academy.visiplus.com\/blog\/web-et-e-business\/e-commerce-google-lance-un-outil-de-creation-de-site-web-gratuit-pour-les-petites-entreprises-2017-06-21","title":{"rendered":"E-Commerce : Google lance un outil de cr\u00e9ation de site Web gratuit pour les petites entreprises"},"content":{"rendered":"<p>Avec Website disponible depuis Google My Business, les petites entreprises ont elles aussi droit \u00e0 leur e-commerce!<\/p>\n<p>Beaucoup de petites entreprises dans le monde n&rsquo;ont toujours pas de site Web en raison du co\u00fbt, du temps ou de la complexit\u00e9. Cependant, Google a maintenant rendu tr\u00e8s facile pour les petites entreprises de revendiquer leur pr\u00e9sence en ligne pour devenir de v\u00e9ritables <a href=\"https:\/\/academy.visiplus.com\/formation-ecommerce.php\" target=\"_blank\">ecommerces<\/a>.<\/p>\n<p>Plus t\u00f4t cette ann\u00e9e, un sondage de <a href=\"http:\/\/www.manta.com\/\" target=\"_blank\">Manta<\/a> portant sur 4 700 petites entreprises aux \u00c9tats-Unis (celles comptant moins de 10 employ\u00e9s) a constat\u00e9 que plus de la moiti\u00e9 (51%) n&rsquo;avait pas de page <a href=\"https:\/\/academy.visiplus.com\/formation-facebook.php\" target=\"_blank\">Facebook<\/a>. Pourtant, la moiti\u00e9 de ces PME avec une page Facebook pouvaient constater un <a href=\"https:\/\/academy.visiplus.com\/definitions\/roi.php\" target=\"_blank\">ROI <\/a>positif.<\/p>\n<p>Google estime le nombre de petites entreprises dans le monde entier non dot\u00e9es de site Web \u00e0 60%.<\/p>\n<p>Cependant, Google a propos\u00e9 une solution de <a href=\"https:\/\/academy.visiplus.com\/formation-creation-site-web.php\" target=\"_blank\">cr\u00e9ation de site Web<\/a> pour les petites entreprises. L&rsquo;entreprise a officiellement lanc\u00e9 <a href=\"https:\/\/www.en.advertisercommunity.com\/t5\/News-Updates\/Websites-with-Google-My-Business\/m-p\/1152866\" target=\"_blank\">\u00ab\u00a0Website \u00bb<\/a>, tout simplement.<\/p>\n<div id=\"attachment_11724\" style=\"width: 634px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2017\/06\/Marissa-Nordahl-Community-Social-Media-Manager-Google-My-Business.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11724\" class=\"size-full wp-image-11724\" alt=\"Source : Marissa Nordahl - Community &amp; Social Media Manager, Google My Business\" src=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2017\/06\/Marissa-Nordahl-Community-Social-Media-Manager-Google-My-Business.jpg\" width=\"624\" height=\"257\" srcset=\"https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2017\/06\/Marissa-Nordahl-Community-Social-Media-Manager-Google-My-Business.jpg 624w, https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2017\/06\/Marissa-Nordahl-Community-Social-Media-Manager-Google-My-Business-300x123.jpg 300w, https:\/\/academy.visiplus.com\/blog\/wp-content\/uploads\/2017\/06\/Marissa-Nordahl-Community-Social-Media-Manager-Google-My-Business-610x251.jpg 610w\" sizes=\"auto, (max-width: 624px) 100vw, 624px\" \/><\/a><p id=\"caption-attachment-11724\" class=\"wp-caption-text\">Source : Marissa Nordahl &#8211; Community &amp; Social Media Manager, Google My Business<\/p><\/div>\n<p>L&rsquo;outil est gratuit et h\u00e9berg\u00e9 gratuitement. Google ajoute que l\u2019outil est facile \u00e0 configurer (\u00ab\u00a0en quelques minutes\u00a0\u00bb) soit depuis un ordinateur de bureau, soit depuis un <a href=\"https:\/\/academy.visiplus.com\/formation-mobile-marketing.php\" target=\"_blank\">mobile.<\/a> Pour utiliser l&rsquo;outil, une liste <a href=\"https:\/\/www.google.com\/business\/?ppsrc=GPDA2\" target=\"_blank\">Google My Business<\/a> doit \u00eatre compl\u00e9t\u00e9e \u00e0 partir de laquelle Google tirera des donn\u00e9es pour cr\u00e9er le site apr\u00e8s quoi il pourra \u00eatre personnalis\u00e9.<\/p>\n<p>D\u00e9couvrez cette vid\u00e9o YouTube sur la fa\u00e7on de configurer le site Google My Business gratuitement.<\/p>\n<div class=\"embed-container\"><iframe loading=\"lazy\" width=\"1140\" height=\"641\" src=\"https:\/\/www.youtube.com\/embed\/E4AES3gQEEw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Avec Website disponible depuis Google My Business, les petites entreprises ont elles aussi droit \u00e0 leur e-commerce! Beaucoup de petites entreprises dans le monde n&rsquo;ont toujours pas de site Web en raison du co\u00fbt, du&#8230;<\/p>\n","protected":false},"author":2,"featured_media":11727,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[305,307,306,608,452,304,303,595,161],"tags":[384,412,766,740],"class_list":["post-11723","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture-et-transformation-digitale","category-droit-de-l-internet","category-e-commerce-web-et-e-business","category-growth-hacking-web-et-e-business","category-inbound-marketing-web-et-e-business","category-web-marketing","category-les-bases-techniques-du-web","category-marketing-automation","category-web-et-e-business","tag-ecommerce","tag-google","tag-google-my-business","tag-website"],"_links":{"self":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/11723","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/comments?post=11723"}],"version-history":[{"count":3,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/11723\/revisions"}],"predecessor-version":[{"id":11728,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/posts\/11723\/revisions\/11728"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media\/11727"}],"wp:attachment":[{"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/media?parent=11723"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/categories?post=11723"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/academy.visiplus.com\/blog\/wp-json\/wp\/v2\/tags?post=11723"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}